Paxos Adds Dogecoin to Enterprise Brokerage Network, Putting DOGE Within Reach of Hundreds of Millions of Users
House of Doge strikes infrastructure deal that could place Dogecoin on platforms serving PayPal, Mercado Libre, and Nubank users, though no individual client rollouts have been confirmed.
House of Doge, the commercial entity licensed by the Dogecoin Foundation to build real-world utility for DOGE, announced a partnership with crypto infrastructure firm Paxos on June 1, 2026. The deal lists Dogecoin across Paxos' enterprise brokerage and custody network, which already powers crypto services for a range of major financial platforms. Through those existing client relationships, Paxos claims a potential reach of hundreds of millions of users across more than 150 countries. House of Doge's publicly traded merger partner, Brag House Holdings (NASDAQ: TBH), saw its stock rise 7.79% on the news, adding roughly $10 million to the company's market valuation. TBH carries a total market capitalization of approximately $134 million, placing it in small-cap territory, and the announcement may partly serve investor relations purposes for the merged entity alongside its strategic significance.
Under the arrangement, Paxos handles custody, liquidity, and regulatory compliance on the backend. Enterprise partners using its API can offer users the ability to buy, sell, hold, and send DOGE without building those capabilities themselves. Paxos' existing client list includes PayPal, Venmo, Interactive Brokers, Mercado Libre, Mastercard, and Nubank. None of those companies have publicly confirmed they will add DOGE to their platforms following this announcement. The partnership creates the technical and regulatory pathway for them to do so, but client-by-client adoption remains at each company's discretion.
"This partnership with Paxos represents a major step forward in accelerating global access for Dogecoin," said Marco Margiotta, CEO of House of Doge. Nick Robnett, Head of Crypto Business at Paxos, added that the company is "thrilled to support the availability of Dogecoin" on its platform. No detailed volume commitments or rollout timelines were disclosed.
Paxos' regulatory standing gives the deal operational weight that similar announcements from less-regulated firms would lack. The company converted to a national trust charter under the Office of the Comptroller of the Currency in December 2025, adding to existing licenses in Singapore, Abu Dhabi, and Europe, where it operates under the MiCA framework for stablecoin issuance. In November 2025, Paxos also acquired Fordefi, an MPC wallet infrastructure provider. MPC, or multi-party computation, is a security method that splits private key control across multiple parties rather than storing it in one place. Paxos has raised more than $500 million in total funding. Nearly 60% of its 10 million-plus active digital wallets already serve users in Latin America, which makes the Mercado Libre relationship a particularly significant distribution channel within the existing network.
For users outside the United States, the regional picture is uneven. Latin America represents the most immediate and quantifiable opportunity. Mercado Libre serves well over 100 million users across the region. If it activates DOGE access through the Paxos integration, that would represent a concrete expansion of Dogecoin's footprint in a market where Paxos already has deep operational roots. In South Asia, India ranked first and Pakistan ranked third in Chainalysis' 2025 Global Crypto Adoption Index. Interactive Brokers, another Paxos client, serves institutional and retail investors across 160-plus global markets including Asia, meaning DOGE could become accessible as a Paxos-cleared asset for users on that platform. In Sub-Saharan Africa, on-chain transaction volume reached $205 billion between July 2024 and June 2025, up 52% year over year, but practical crypto use in the region remains heavily weighted toward stablecoins such as USDT and USDC for remittances and trade settlement. The Paxos partnership expands infrastructure access but does not by itself create African demand for DOGE specifically. Nubank, a Paxos client that has outlined a growing African expansion strategy, represents a potential forward-looking channel for DOGE access in the region, though no specific plans have been announced.
Dogecoin is currently trading near $0.10, with a 24-hour trading volume of approximately $492 million to $556 million and a market capitalization of around $15.6 billion, placing it at number 11 by market cap on CoinGecko. Daily on-chain transactions run between 20,000 and 40,000. The token is significantly below its 2021 peak near $0.74 and well off its 2024 to 2025 highs of approximately $0.48. The Paxos deal is one of several moves House of Doge has made in recent weeks. Its consumer app, Such, entered beta on May 27, featuring a self-custodial wallet, a fiat on-ramp, Dogecoin commerce tools branded "Hustles," and real-time blockchain tracking. Revolut, which received a full UK banking licence in March 2026, announced a physical Dogecoin-branded Visa and Mastercard debit card for UK and EU markets on May 18, allowing DOGE spending anywhere cards are accepted with no additional exchange fees. The 21Shares Dogecoin ETF (TDOG), trading on Nasdaq, also forms part of House of Doge's recent commercial buildout.
The Paxos integration is the broadest infrastructure partnership House of Doge has announced to date. Whether it translates into actual user activity will depend on which Paxos clients choose to activate DOGE and how aggressively they promote it. The Doge Connect B2B API, which sits alongside the Such app in House of Doge's product roadmap, is designed to let fintechs and neobanks plug DOGE payments in without independent custody infrastructure. That product, combined with Paxos' compliance layer, could lower the barrier to entry for smaller regional platforms in markets where crypto adoption is expanding but stablecoins currently dominate practical use.