Toss Goes Public on Stablecoin Strategy, Targets Won-Backed Issuance Alongside Distribution
South Korea's dominant fintech platform made its first public disclosure of its stablecoin strategy at a Seoul conference on Friday, revealing plans to both issue and distribute a Korean won-backed stablecoin as part of a sweeping overhaul it calls "Money 3.0." Seo Chang-whoon, Corporate Development Director at Viva Republica (the company behind the Toss super-app), presented the strategy at the 2026 Seoul Blockchain Meetup Conference on March 13 at the Seoul Textile Center.
South Korea's dominant fintech platform made its first public disclosure of its stablecoin strategy at a Seoul conference on Friday, revealing plans to both issue and distribute a Korean won-backed stablecoin as part of a sweeping overhaul it calls "Money 3.0."
Seo Chang-whoon, Corporate Development Director at Viva Republica (the company behind the Toss super-app), presented the strategy at the 2026 Seoul Blockchain Meetup Conference on March 13 at the Seoul Textile Center. The presentation, titled "Trust as infrastructure: a digital economy driven by blockchain and stablecoins," marked the first time Toss has publicly detailed its stablecoin ambitions. The company serves more than 30 million registered users and approximately 25 million monthly active users, a figure representing roughly 60 percent of South Korea's population.
The Strategy: Five Pillars and a Clear Ownership Claim
Toss framed Money 3.0 around five properties it wants its financial infrastructure to embody: universal, programmable, verifiable, composable, and seamless. The most significant business signal was its insistence on participating in both the issuance and distribution of a KRW stablecoin (a digital token pegged to the Korean won), rather than acting as a distributor only.
"Toss wants to try both distributing and issuing stablecoins," Seo said at the conference. "To do distribution well, the issuance protocol and infrastructure need to coexist alongside it."
Viva Republica has described itself as "ideally positioned to handle stablecoin issuance and distribution, as well as asset linking, on a single platform," a formulation that signals the company's ambition to control the full stack of digital currency infrastructure rather than ceding any layer to a third party.
The company also framed AI as a core driver of the shift. It described the coming era as one in which "AI agents conduct financial activities," arguing that programmable stablecoin infrastructure would be required for autonomous financial execution to function at scale. Toss established a dedicated blockchain unit in late 2024, hiring engineers focused on wallet design, node operations, and compliance-grade infrastructure.
On-Chain Credit Scoring and Merchant Terminals
One of the more technically concrete moments in the presentation was a proof-of-concept demonstration combining Toss's existing SohoScore system with a blockchain smart contract. SohoScore is a credit assessment tool for small businesses. The proof of concept showed a single on-chain workflow that automates credit updates, loan execution, and interest rate adjustments together.
On the merchant payments side, Toss is targeting 500,000 Toss Place payment terminals deployed across South Korea by the end of 2026, rising to 700,000 by 2027. These terminals are intended to support offline use of digital currencies, providing a physical distribution network for any stablecoin the company eventually launches.
A Regulatory Wall in the Background
The announcement lands in the middle of a significant regulatory dispute. South Korea's Digital Asset Basic Act, the framework that would govern stablecoin issuance, has been delayed into 2026.
The Bank of Korea wants only bank-led consortiums with at least 51 percent ownership to hold issuance licenses, citing anti-money-laundering and solvency concerns. The Financial Services Commission (FSC) has pushed back, arguing the rule would shut out technically capable fintech firms.
The FSC has pointed to EU precedent as a counterargument: 14 of the 15 licensed stablecoin issuers in the EU are non-bank electronic money institutions. If the Bank of Korea's 51 percent rule is codified, Toss could be legally barred from issuing its own stablecoin regardless of its technical infrastructure. The timing of Friday's presentation, read in that context, functions partly as a public lobbying effort.
A Democratic Party policy consultant cited in KoreaTechDesk argued that South Korea's regulatory choice will determine whether the country becomes an innovation-friendly fintech hub or retreats into traditional banking boundaries, and that an overly restrictive framework risks driving talent and capital to more receptive markets such as Singapore or Hong Kong.
Why This Matters Beyond Korea
The KRW stablecoin ecosystem is already taking shape without Toss. BDACS launched KRW1, the first Korean won-pegged stablecoin, on the Avalanche blockchain in September 2025, fully backed by KRW deposits at Woori Bank with real-time proof-of-reserves. In February 2026, KRW1 expanded to Circle's Arc blockchain, joining issuers from Japan, Brazil, Mexico, and the Philippines. That expansion positions KRW as a regional settlement currency alongside other emerging-market currencies increasingly represented on programmable financial rails.
Toss is not the only domestic platform pursuing this space. Kakao Group, combining the capabilities of KakaoPay, KakaoBank, and KakaoTalk, and Naver Financial are simultaneously building competing KRW stablecoin ecosystems. Their presence means the eventual Korean stablecoin landscape is likely to feature multiple large platform issuers competing for merchant and consumer distribution, with Toss's physical terminal network serving as one potential differentiator.
A programmable KRW stablecoin distributed through a platform with 700,000 physical merchant terminals would have practical implications for cross-border payments across South and Southeast Asia. South Korea receives significant inbound migrant labor from Bangladesh, Nepal, Sri Lanka, and Vietnam. Standard remittance corridors currently carry fees averaging 6.49 percent, according to World Bank data cited by OpenDue and the IMF Blog; stablecoin corridors in optimized routes have reduced that figure to under 1 percent.
The regional dimension extends beyond Asia. Western Union's USDPT stablecoin launch on Solana, targeting African remittance corridors, and Onafriq's USDC integration across 40 African markets reflect the same cost-reduction logic playing out across multiple geographies. In both contexts, the reduction of transfer fees through programmable settlement infrastructure represents a meaningful shift in the economics of cross-border labor remittances.
The regulatory fight in Seoul also carries direct relevance for markets like Nigeria, India, and Bangladesh, where central banks and financial regulators including the Central Bank of Nigeria and the Reserve Bank of India are running similar arguments about whether non-bank entities should be permitted to issue digital currency equivalents. The FSC's use of EU licensing data as a regulatory counterargument gives fintech advocates in those markets a specific precedent to cite.
What Comes Next
Toss is simultaneously pursuing a Nasdaq listing targeting a valuation of $10 billion or more, with some projections placing the ceiling as high as $15 billion, and plans to raise between $2 billion and $3 billion in the offering. The company is targeting Q2 2026 for the listing.
Full-year 2024 revenue reached KRW 1.96 trillion (approximately $1.4 billion), and first-half 2025 revenue grew 35.2 percent year over year to KRW 1.2 trillion (approximately $866 million). These figures indicate the company carries substantial financial resources to support its blockchain ambitions, though the pace at which it can deploy capital in this business line will depend in large part on how quickly a domestic regulatory framework takes shape.
The company has also signaled plans to build a dedicated DApp store, which would embed a Web3 application distribution channel directly into a platform with 25 million monthly active users. For developers building financial applications in South Asia and Africa, that distribution surface represents a meaningful potential on-ramp.
The path forward hinges on how South Korea resolves the stablecoin issuance debate over the next several months. That resolution will determine whether Toss builds a full-stack won stablecoin platform or is forced to participate only as a distributor within a bank-controlled structure.